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The Best Prenatal for You and Your Baby

The Best for Baby, the Best for You
Shop Now


Shop Now
The Best Prenatal for You and Your Baby


The Best Prenatal for You and Your Baby
Shop Now

Supports the health needs of mom and babe

Includes nutrients at the right doses for fetal development

Helps combat nausea with gentle ingredients

Your complete daily dose of doctor-recommended prenatal nutrients—plus important extras to support a healthy pregnancy and delivery.
See Full Ingredient List

Your complete daily dose of doctor-recommended prenatal nutrients—plus important extras to support a healthy pregnancy and delivery.
See Full Ingredient List
Folic Acid
Iron
Omega-3
Vitamin D
Plus, even more crucial ingredients
Third-party tested
Developed by fertility doctors
Research-backed

Doctor-backed nutrients at the doses recommended for healthy fetal development—meet the most complete prenatal out there.
See Full Ingredient List
Folic Acid
Iron
Omega-3
Vitamin D
Plus, even more crucial ingredients

Omega-3
DHA, an omega-3 fatty acid is critical for fetal brain health—but it's often skipped in other prenatal brands. We include 300 mg of vegan Algae Oil DHA. It's highly bioavailable and skips the fishy aftertaste. TK note about doc recommended amount.
Vitamin D
Vitamin D reduces the risk of serious pregnancy-related diseases like preeclampsia, and doctors recommend at least 600 IU per day. Our formula includes 1,000 IU of bioavailable and vegan Vitamin D3—a dose that covers the the 50% of North Americans who are deficient.
Folic Acid
Folic Acid is a must during pregnancy to support cell growth and neural tube formation (and there are plenty of studies to back this up). The CDC recommends at least 400 mcg of Folic Acid per day when trying to conceive and throughout pregnancy. You'll find it in The Prenatal Essentials, along with highly bioavailable Methylated Folate, so you're getting a full dose.
Iron
Iron provides the ovxgen your baby needs for organ development and brain function, and is vital for your own red blood cell production—which increases dramatically in pregnancy. The recommendation is 27 mg of Iron per day during pregnancy, which is what we include in The Prenatal Essentials.
Plus, even more crucial ingredients
The most comprehensive prenatal out there, with research-backed nutrients that other brands skip or skimp on, like Choline, B12, Vitamin A and more—without any unnecessary fillers.
Your complete daily dose of doctor-recommended prenatal nutrients—plus important extras to support a healthy pregnancy and delivery.
See Full Ingredient List

Omega-3
DHA, an omega-3 fatty acid is critical for fetal brain health—but it's often skipped in other prenatal brands. We include 300 mg of vegan Algae Oil DHA. It's highly bioavailable and ditches the fishy aftertaste.
Vitamin D
Vitamin D reduces the risk of serious pregnancy-related diseases like preeclampsia, and doctors recommend at least 600 IU per day. Our formula includes 1,000 IU of bioavailable and vegan Vitamin D3—a dose that covers the roughly 50% of North Americans who are deficient.
Folic Acid
and 5-MTHF
Folic Acid supports cell growth and neural tube formation (it's the only form of Folate proven to prevent neural tube defects). The CDC recommends taking a supplement with at least 400 mcg of Folic Acid per day when trying to conceive and throughout pregnancy. You'll find it in The Prenatal Essentials, along with highly bioavailable Methylated Folate, so you're getting a full dose.
Iron
Iron provides the oxygen your baby needs for organ development and brain function, and is vital for your own red blood cell production—which increases dramatically in pregnancy. You need 27 mg of Iron per day when pregnant, which is what we include in The Prenatal Essentials.
Plus, even more crucial ingredients
The most comprehensive prenatal out there, with research-backed nutrients that other brands skip or skimp on, like Choline, B12, Vitamin A and more—without any unnecessary fillers.
Your complete daily dose of doctor-recommended prenatal nutrients—plus important extras—to support a healthy pregnancy and delivery.
See Full Ingredient List
The Prenatal That Goes Beyond the Basics

Drugstore
Prenatal
Designer Prenatal
Ingredients at the right doses, including:
400 mcg Folic Acid
27 mg Iron
1,000 IU Vitamin D
Research-backed nutrients like Choline, DHA, Methylated Folate, and B vitamins
Third-party tested
Convenient daily packs
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Know exactly what's in each pack
We get it—we read nutrition labels, too.

Know exactly what's in each pack
We get it—we read nutrition labels, too.

Doctor-backed nutrients at the doses recommended for healthy fetal development—meet the most complete prenatal out there.

Folic Acid
Folic Acid is a must during pregnancy to support cell growth and neural tube formation (and there are plenty of studies to back this up). The CDC recommends at least 400 mcg of Folic Acid per day when trying to conceive and throughout pregnancy. You'll find it in The Prenatal Essentials, along with highly bioavailable Methylated Folate, so you're getting a full dose.
Iron
Iron provides the ovxgen your baby needs for organ development and brain function, and is vital for your own red blood cell production—which increases dramatically in pregnancy. The recommendation is 27 mg of Iron per day during pregnancy, which is what we include in The Prenatal Essentials.

Omega-3
DHA, an omega-3 fatty acid is critical for fetal brain health—but it's often skipped in other prenatal brands. We include 300 mg of vegan Algae Oil DHA. It's highly bioavailable and skips the fishy aftertaste. TK note about doc recommended amount.
Vitamin D
Vitamin D reduces the risk of serious pregnancy-related diseases like preeclampsia, and doctors recommend at least 600 IU per day. Our formula includes 1,000 IU of bioavailable and vegan Vitamin D3—a dose that covers the the 50% of North Americans who are deficient.
Plus, even more crucial ingredients
The most comprehensive prenatal out there, with research-backed nutrients that other brands skip or skimp on, like Choline, B12, Vitamin A and more—without any unnecessary fillers.
See full ingredient list
What Our Customers Say
(4.7 / 5)
Never miss a dose
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If swallowing pills just isn’t happening, try the Gentle Prenatal Gummies
Packed with key nutrients like Folic Acid, Methylated Folate, Choline, DHA, and a higher dose of B6 to help with morning sickness—these gummies have your back (and baby’s too).
They’re vegan, gluten-free, and come in a delicious sour peach-mango flavor that our customers love!
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FAQs
Our comprehensive prenatal blend includes easy-to-absorb Iron to help your blood transport oxygen, Vitamin D for calcium absorption and immune aid, and Iodine, Zinc and Selenium for thyroid support. This formula also includes Folic Acid and highly bioavailable Methylated Folate (5-MTHF), Vitamin B12 and Choline to support fetal brain, spine and nervous system development if you are already pregnant. Added bonus: Our DHA comes from algae oil so there's no fishy aftertaste!
Our medical and naturopathic doctors screened many prenatal vitamins on the market and ensured ours were packed with everything that they identified was missing from others. A key element in all of our formulas is the bioavailability of our raw ingredients - the vitamins and minerals are in their most absorbable form to ensure your body processes them efficiently and effectively.
Yes! It's recommended to take prenatal vitamins for at least three months before trying to conceive, but reproductive-aged women and people with eggs can take a prenatal vitamin daily. This recommendation is rooted in the fact that close to half of pregnancies in the United States are unintended and many people might not know that they are pregnant for the first few weeks. Since the baby grows rapidly during the first trimester (brain, spine, heart and organs are among the first to develop!), it is best to ensure that you are getting enough of the essential vitamins and minerals to support and optimize fetal development.
Yes! The Prenatal Essentials for females is vegan.
If you have any concerns about medication, consider consulting your healthcare practitioner before use. We suggest spacing out your supplements from medication by at least three hours. For product specific warnings, please visit our ingredients overview page, click on the product you're interested in to read the full ingredients panel, recommended use and warnings.
Yes, our Bits are safe for sensitive teeth. We use Nano-hydroxyapatite in our Fluoride-Free formula, a mineral that's been proven to strengthen and remineralize enamel and help fight sensitivity.
Read the nHAP Study here and read more information about it here.
We also recommend talking to your dentist about Nano-hydroxyapatite or when making any changes to your oral care routine.