Country/region
Research-backed nutrients and super-sensitive tests to support you to and through parenthood. Approved by Luna Health Clinic.
Developed by fertility doctors
Third party–tested
HSA/FSA eligible
Research-backed
Convenience-focused
Inclusive care
"Bird&Be’s approach aligns closely with the way we practice at Luna: thoughtful formulations, clinically relevant nutrients, bioavailable ingredients, and products designed around the different stages of the reproductive journey. Their range extends from female and male fertility support through pregnancy and postpartum, allowing your supplement routine to evolve as your needs do. Whether you are preparing for conception, optimizing egg or sperm health, navigating IVF, newly pregnant, struggling with pregnancy nausea, or entering the postpartum period, we believe your supplements should be strategic and easy to incorporate in your routine. Bird&Be has formulated a prenatal that bridges conventional and naturopathic. Their formulas provide both folic acid and methylated folate (5-MTHF). Folic acid is the form of folate with the strongest clinical evidence for reducing neural tube defects, and it remains an important component of prenatal supplementation. At the same time, 5-MTHF is a biologically active form of folate that can be readily utilized by the body without requiring the same conversion steps. This combination gives us the opportunity to satisfy your OB and your Naturopathic Doctor. For those diagnosed with infertility, recurrent pregnancy loss (RPL) or those prepping for an IVF cycle a comprehensive, antioxidant-rich formula like the Power Prenatal + CoQ10 is warranted. While a more streamlined formulation, such as the Gentle Prenatal and Gentle Prenatal Gummies, is a better fit for pregnancy-related nausea. Egg and sperm health both matter, and Bird&Be makes it easy for partners to participate in the process with dedicated male fertility formulations alongside their female fertility products. Their convenient daily tear packs make these supplements easy to incorporate into a busy lifestyle, even if you have to travel for work. The care we offer at Luna grows with you—and now your supplement routine can too."
"My husband and I have been trying to conceive for 4 years after our miscarry. We were feeling deflated, we're both healthy and were taking multivitamins. We are finally pregnant! I truly believe the ingredients in these vitamins are superior in quality and absorption rate." Cassandra, verified customer
"My husband and I have been trying to conceive for 4 years after our miscarry. We were feeling deflated, we're both healthy and were taking multivitamins. We are finally pregnant! I truly believe the ingredients in these vitamins are superior in quality and absorption rate."
Egg + Sperm Support Bundle With CoQ10 Boosts
"We had male factor infertility due to my lifestyle of working overnights and getting little to no sleep. I changed a lot of my work/lifestyle habits and took this religiously and now my wife is 8 weeks pregnant. We were two days from her starting IVF medications when we found out. Can’t recommend this enough" ZB, verified customer
"We had male factor infertility due to my lifestyle of working overnights and getting little to no sleep. I changed a lot of my work/lifestyle habits and took this religiously and now my wife is 8 weeks pregnant. We were two days from her starting IVF medications when we found out. Can’t recommend this enough"
Male Fertility Power Pack
"I was planning to take these for 3 months prior to starting my first round of IVF. After 1.5 months on this prenatal I became pregnant naturally after trying for 2 years." Randi, verified customer
"I was planning to take these for 3 months prior to starting my first round of IVF. After 1.5 months on this prenatal I became pregnant naturally after trying for 2 years."
Female Fertility Power Prenatal Pack
“My Primary Doctor recommended the Bird&be Brand to us to help with Pregnancy. Me and my husband both took the vitamins with the added CoQ10. We also used the lubricant for an extra boost and we got pregnant literally 3 weeks after starting these supplements. We will definitely keep using this product as a go to for our fertility needs. Thank you!" Kristen, verified customer
“My Primary Doctor recommended the Bird&be Brand to us to help with Pregnancy. Me and my husband both took the vitamins with the added CoQ10. We also used the lubricant for an extra boost and we got pregnant literally 3 weeks after starting these supplements. We will definitely keep using this product as a go to for our fertility needs. Thank you!"
Complete Prenatal Pack
"My husband and I have been trying to have a baby for almost 6 years. We did multiple rounds of IVF with a few losses. We started these supplements last summer. They are so convenient and everything my new fertility doctor recommended. We got pregnant naturally in February and I'm holding my healthy little boy as I write this review." Chelsea, verified customer
"My husband and I have been trying to have a baby for almost 6 years. We did multiple rounds of IVF with a few losses. We started these supplements last summer. They are so convenient and everything my new fertility doctor recommended. We got pregnant naturally in February and I'm holding my healthy little boy as I write this review."
Competing prenatal
Research-backed ingredients at clinical doses, that many prenatals lack
Formulated by fertility doctors and naturopaths
Support for conception, pregnancy, postpartum, male fertility + more
Convenient daily sachets
Luna's discount code will be automatically applied to your first order when you purchase through this page. The discount can be stacked with the existing 10% off on subscription orders, for additional savings on your first month of subscription.
Many of our products are potentially eligible for HSA/FSA reimbursement!
If you would like to be certain of product eligibility before purchase, you will need to check with the provider to ensure eligibility first.
We accept some HSA/FSA cards directly on our website but you can also purchase with your credit or debit card and then submit for reimbursement directly with your account provider. To submit for reimbursement, all you need is your order confirmation email.
The following items are the most likely to be eligible (although we cannot guarantee it; please check with your account provider):
The following items may be eligible but may require a Letter of Medical Necessity from a medical doctor:
If you have any questions before purchasing, please reach out to hello@birdandbe.com and we are happy to help!
Doctor-Formulated
Our medical fertility doctors (REIs) and naturopathic doctors (NDs) have combined the very best ingredients into daily supplements, each at just-right doses that your body can easily absorb and all rooted in science.
Top Quality
We use nutrients in their most active forms (think: methylated folate AND folic acid, or preformed vitamin A instead of beta-carotene), which makes it easier for your system to process. Our formulas are also free of gluten, dairy, shellfish, yeast, colors/dyes and preservatives. Have a specific question on ingredients? Please email us at hello@birdandbe.com
Made-For-You Convenience Packs
We pack your daily dose into individual sachets so you can easily keep track and pack your supplements no matter what your plans are. One sachet a day. One day at a time.
Yes, we use third-party accredited laboratories using USP methods for microbial, heavy metals, and pathogen testing. We thoroughly evaluate each batch of our finished product to ensure they are within specification.
We are a Canadian company, and our products are approved by Health Canada.
We hope this helps clarify things. We take testing and quality very seriously.
Dr. Sarah Zadek • 3 min read
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Dr. Dan Nayot • 5 min read